BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Session Board//Session Board//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
BEGIN:VEVENT
UID:163058-20261022T112000Z@texas.impressionsexpo.com
DTSTAMP:20260609T200912Z
DTSTART:20261022T112000Z
DTEND:20261022T123000Z
SUMMARY:O23 Go To Marketing Camp &#8211\; Sales.Ink &amp\; CRM Success
DESCRIPTION:Why Someone Should ComeA CRM should help a shop sell more\, follow up better\, and stay organized. Instead\, many CRMs become expensive databases that nobody updates\, nobody trusts\, and nobody uses. This session shows attendees how to simplify CRM implementation\, improve adoption\, and use customer data to drive better follow-up\, retention\, and sales growth.\nWho Should ComeThis session is designed for print shop owners\, sales teams\, account managers\, customer service staff\, and shop leaders who want to finally make a CRM useful. It is especially valuable for shops using spreadsheets\, scattered notes\, inboxes\, memory\, or a generic CRM that does not match how decorated apparel businesses actually sell.\nWhat They Will Learn\n\nCRM Clarity: Learn what a CRM should track and what it should not overcomplicate.\nTeam Adoption: Understand how to build simple usage habits so the CRM becomes part of the daily workflow instead of another ignored tool.\nCustomer Communication: Learn how to keep conversations\, notes\, tasks\, and history organized in one place.\nOpportunity Tracking: Discover how visual pipelines and clear next steps help prevent leads and quotes from slipping through the cracks.\nRetention and Growth: Learn how CRM systems can support repeat orders\, reactivation campaigns\, customer follow-up\, and stronger sales performance.
LOCATION:
END:VEVENT
END:VCALENDAR